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General Motors

BrightDrop Marketing Copywriter

USA

copywriting

journalism

advertising

social media

proofreading

6 days

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BrightDrop Marketing Copywriter

Location: USA Type: Full-time
Job Description

About BrightDrop:

At BrightDrop, we are reshaping e-commerce by developing smarter, greener, and more efficient ways to deliver goods and services to your door, while delivering a brighter future for the cities where we live. We are building an ecosystem of all-electric, zero-emissions delivery solutions - from electric vehicles, to ePalletsandsoftware that leverages real-time data todrive intelligent optimizationsfor e-commerce. To deliver on our mission we are growing fast and building a team, based inPalo Alto,with offices in Atlanta and Detroit,that is customer-focused, agile and passionate about innovating for a more sustainable future.
From engineering to product managementandoperations, BrightDrop is looking for people who can combine a passion for technology and sustainability with high doses of curiosity and rigorous thinking to deliver a better future.
Backed by General Motors, BrightDrop is striving to improve the communities where we live and deliver a better future for generations to come. We hope you'll join us.

About the role:

Responsible for creating content that supports our brand objectives and product strategy across multiple channels.As part of our Brand and Marketing team, you'llpartner and collaborate with stakeholdersthroughoutthe company.Position can be remote.

Responsibilities:

Excellent writing, grammar and proofreading skills

Collaborate closelywithcross-functional teamsacross time zonesthat includesmarketing,sales,product,and engineeringto craft experiencesforall products and platforms
Collaborate with internal stakeholders to develop a deep understanding of our target audiences and products to inform your content
Researchbusiness segments, audiences and project details that will inform your work
Writecopythatisinteresting and shareable for social media,website, email campaigns,blogs,publications,media assets,and marketing materials
Develop benefit focused content for sales and product promotions

Maintain consistent brand messaging,tone of voice,and quality standards

Additional Job Description

Minimum Requirements:

5+ years of experience writing content across a variety of channels.
Formal degree or training inMarketing, Communications, Journalism, English, or related field

Examples of workthatdemonstrateshigh quality writing
Open to feedback, knows how give and receive criticism, and how and when to defend design decisions
Ability towriteacross a wide range ofcontent types
Strong communication skills
Attention to detail and ability to proofread
Upon request, a candidate should provide a strong portfolio with work samples showcasing expertise in branding, composition, typography, technology, and depth of thought

Preferred Qualifications

Understanding ofwriting forSEO
Video or advertising experience

Knowledge, experience withEVs and the future of mobility.
Bi-lingual (particularly Spanish or French)

Desired Behaviors

Curious, optimistic, proactive, and self-starting

Attentiveness to detail and precisionin delivered work and presentation
Demonstrates initiative by reaching beyond work assigned to improve output and/or help others
Anticipates leadership direction and delivers results
Deals well with ambiguity, conflict management and working cross-functionally

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Benefits Overview

The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others: Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents; Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family; Company and matching contributions to 401K savings plan to help you save for retirement; Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values; Tuition assistance and student loan refinancing; Discount on GM vehicles for you, your family and friends.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities.GM is proud to be an equal opportunity employer.
We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

Equal Employment Opportunity Statements

The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity (EEO) Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us . In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

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