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Brafton

YouTube Strategy & Growth Consultant

USA

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ppc

1 month

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YouTube Strategy & Growth Consultant

Location: USA Type: Full-time

JOB DESCRIPTION

Brafton is looking for a talented consultant who has a track record of successful paid and organic YouTube campaign creation and management.

Specific to YouTube campaigns: The ideal candidate will have experience pitching and landing prospects, analyzing a client's existing strategy, ideating on an impactful campaign, executing on a successful strategy, and reporting on progress. This person should feel comfortable in a client-facing role at all points in the sales and rebuy process.

This is currently envisioned as a contract freelance/consulting position that reports to our Boston team. There's the potential for this role to turn into a full-time opportunity based on performance and business needs. This role is remote and location-independent.

It's imperative that candidates have demonstrable experience (3+ years) and SME in the following areas for both B2B and B2C clients:

  • YouTube Channel Optimization.
  • YouTube Channel & Subscriber Growth (organic and paid).
  • YouTube Ad Creation and Management.
  • YouTube Content Ideation.

Expertise in PPC is helpful but not imperative or required.

ESSENTIAL JOB FUNCTIONS

  • Creating and presenting compelling YouTube management proposals for interested prospects.
  • Successfully executing on planned YouTune campaigns/scopes of work.
  • Regularly reporting on results internally and externally.
  • Effectively collaborating with the client, account manager, project manager, social media manager, and all other Brafton stakeholders as is necessary.

KEY SUCCESS FACTORS

  • Strong working knowledge of:
  • YouTube Channel Optimization.
  • YouTube Channel & Subscriber Growth (organic and paid).
  • YouTube Ad Creation and Management.
  • YouTube Content Ideation.
  • Strong working knowledge of AdRoll, Google AdWords, Google Analytics, Google Search Console, Bing Paid Ads, and the ability to learn new software quickly.
  • Excellent client-facing communication skills (via phone, email, and in-person).
  • The ability to craft a compelling proposal.
  • The ability to create clear reports with a riveting ROI narrative.
  • Strong interdepartmental and interpersonal skills.
  • The ability to work at a computer during standard working hours.
  • Meeting scheduled and proposed deadlines.

SKILLS & REQUIREMENTS

  • Bachelor's degree preferred.
  • Minimum 3+ years of relevant work experience
  • Excellent written and verbal communication skills
  • Ability to adapt to new software and changes in the paid environment quickly
  • Ability to meet deadlines

This is a 100% remote working contract role, so location is not important. Your immediate supervisor would be based out of our Boston office, however you'll be able to operate day to day in your local time zone, but on occasion be able to adjust your schedule to cover meetings or calls with staff and clients in Australia or the UK.

As such you must be setup to operate effectively from your own work-space and be comfortable with pure remote / home-based working. Brafton's core business is heavily remote focused - and was so well before the COVID-19 pandemic, as such the business is extremely agile and well adapted to such working practices.

Remote contractors are responsible for providing and maintaining at their own cost and expense their own computer infrastructure, internet connection and any industry-related hardware.

EQUAL OPPORTUNITY | E-VERIFY: Brafton is an Equal Opportunity employer. In addition to federal law requirements, Brafton complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, transfers, leave of absence, compensation and training.

Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Brafton (i.e., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant status).

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